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Why Trump is going after institutional homebuyers: They dominate markets like Atlanta, Jacksonville

Thu, 08 Jan 2026 22:27:46 GMT
Why Trump is going after institutional homebuyers: They dominate markets like Atlanta, Jacksonville

President Donald Trump speaks during the House Republican Party member retreat at the Kennedy Center in Washington, Jan. 6, 2026.

President Donald Trump's renewed focus on housing affordability has found a clear villain: institutional investors that own large swaths of single-family homes in fast-growing Sun Belt cities, where would-be homeowners increasingly find themselves bidding against Wall Street.

Trump argued in a social media post Wednesday that corporate ownership has helped push housing further out of reach for everyday Americans, saying he's immediately taking steps to ban large institutional investors from buying more single-family homes.

The message may be aimed at places like Atlanta and Jacksonville, metropolitan areas where investor ownership is far higher than the national average.

While institutional investors only own roughly 2% of the nation's single-family rental housing stock, their presence is far more concentrated in parts of the Southeast. The U.S. Government Accountability Office estimates, for example, that investors control about a quarter of Atlanta's single-family rental market, more than a fifth of Jacksonville's and sizable shares in Charlotte and Tampa.

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